By David Evans
What does it take to get to the head in foreign company? braveness, force, exertions, expertise, intelligence, creativity, contacts? Or a mixture of these types of issues? ladies in company tells the tales of 5 very winning ladies. learn how clothier Paloma Picasso, cosmetics manufacturer Anita Roddick, Madonna, Oprah Winfrey and Hanae Mori accomplished their luck.
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Extra resources for Women in Business
D) said that Madonna was not welcome in Italy? (e) asked if Madonna was America’s cleverest businesswoman in 1990? ( f ) did Maverick sign a record contract with in 1995 and then sold 27 million copies of her first record? 2 Look at the last sentence on page 53. Two of these nouns are connected with each of the five businesswomen. Can you match them? Write a sentence for each one saying why they are connected. 5 Omotesando Oxygen Media Pontiac Activities after reading the book 1 Look at what Coco Chanel says at the top of page 1.
F ) Although she is over 70 now, Hanae Mori still likes to travel around the world to produce on her businesses. 5 6 INTERMEDIATE WOMEN IN BUSINESS Chapter 1 Coco Chanel Pages 1–7 1 Where ... (a) did Coco Chanel open her first shop? (b) did her boyfriend Boy Capel come from? (c) did Coco open her second shop? (d) was Archduke Ferdinand shot dead? (e) did women want clothes that made them feel good? ( f ) did Coco manage to buy cloth during the war years? 2 Who said ... ’ (d) ‘Money? No problem.
E How did Anita become a millionaire in 1984? e Why were the 1980s good years to sell natural cosmetics? f How did The Body Shop help the Kayapo people? g Why did journalists criticize The Body Shop in the early 1990s? Chapter 4 Before you read 11 Have you ever seen The Oprah Winfrey Show? What kind of image does Oprah Winfrey have? Does she act like a top businesswoman? 12 Make sentences with the words below. Find these words in your dictionary. a billionaire a hit studio b create direct (adj) publicity After you read 13 Answer these questions about Oprah Winfrey.