By John Viega
In case you imagine desktop safeguard has stronger lately, The Myths of protection will shake you from your complacency. Longtime safeguard specialist John Viega, previously leader defense Architect at McAfee, experiences at the sorry nation of the undefined, and gives concrete feedback for execs and participants confronting the problem. Why is defense so undesirable? With many extra humans on-line than simply many years in the past, there are extra attackers -- and they're actually inspired. assaults are refined, sophisticated, and more durable to realize than ever. yet, as Viega notes, few humans make an effort to appreciate the location and shield themselves for that reason. This publication tells you:
Why it's more uncomplicated for undesirable men to "own" your desktop than you're thinking that Why anti-virus software program doesn't paintings good -- and one easy approach to repair it no matter if Apple OS X is safer than home windows What home windows must do higher easy methods to make robust authentication pervasive Why patch administration is so undesirable even if there's something you are able to do approximately id robbery 5 effortless steps for solving program defense, and extra
Provocative, insightful, and continuously arguable, The Myths of protection not just addresses IT execs who care for safeguard matters, but in addition speaks to Mac and computer clients who spend time on-line.
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Additional info for The Myths of Security: What the Computer Security Industry Doesn't Want You to Know
Therefore, ransomware isn’t too popular. I’d expect this to be the kind of thing bad guys would try to do as a last resort—if their primary malware is detected and removed, some secondary ransomware can hold the machine’s data hostage as a last resort. All in all, being a bad guy on the Internet pays! It’s a lot easier than traditional crime, for a couple of major reasons: • The bad guys don’t have to be physically near their victims to commit crimes against them. In fact, a lot of computer crime is launched from countries like Russia and China, where both computer crime laws and enforcement of those laws are weak.
Since Google provides the largest ad network in the world, it is the biggest target out there for this type of fraud. While Google does take some measures against this kind of thing (which I’ll discuss shortly), my theory is that Google clearly avoids approaches that would be far better for the public, because they are not in the company’s financial interests. Let’s look a bit more closely at click fraud. We’ll start with Google’s model. Companies with products to advertise will pay Google to place their ads.
It analyzes the requests for ads and the clicks that arise. It looks for anomalies using all the data it can collect, including the Internet address for the computer requesting ads. It is quick to shut down AdSense accounts for which it can conclusively demonstrate fraud. And when Google finds fraudulent clicks, it refunds money to the people who bought the advertising. When you consider all that Google does, how can I say that it is evil? Because it is not doing everything that it could reasonably be doing to address the problem.