By Arthur Plotnik
Greater than ever during this thoroughly up-to-date variation, The parts of Expression is helping note clients "light up the cosmos or the written web page or the face around the table" as they search the radiance of expressiveness—the shiny expression of recommendations, emotions, and observations.
Nothing kills radiance just like the murky, typical language dominating today's speak, airwaves, and posts. It tugs at our each sentence, yet utilizing it to precise something past the standard is like flapping the tongue to flee gravity. The parts of Expression deals an adventurous and encouraging flight into phrases that actually percentage what's percolating in our minds. right here writers, presenters, scholars, bloggers—even good intentioned "Mad Men"—will realize language to exhibit distinctive emotions, movement audiences, satisfaction and persuade.
No snob or scold, the acclaimed word-maven Arthur Plotnik explores the entire variety of expressiveness, from playful "tough talk" to finely wrought literature, with 1000s of rousing examples. Confessing that we're all "like a squid in its ink" while first groping for luminous expression, he shines his amiable wit at the parts prime, finally, to language of "fissionable intensity."
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Extra resources for The Elements of Expression: Putting Thoughts into Words (2nd Edition)
Example text
Information! Transformation! Feedback! Power! Control! In the last several decades we have seen the rise of, 42 T h e e l e m e n t s o f e x p r e s s i o n / Arthur Plotnik among other phenomena, New Journalism and its rude vitality; instantaneous electronic feedback; the demands of a culturally diverse audience; and the not-alwaysdeplorable expectation of entertainment as a reward for attention. In this environment, individual expression calls for an aggressiveness, an exuberance, a responsiveness— most of which traditional handbooks of style pass by.
It is the language of corporate statements, voice mail, sound bites. When athletes say, “It was a team victory; every one of us gave one hundred and ten percent,” they are s ta n da r d e n g l i s h: w h o n e e d s i t ? 25 speaking one-hundred-percent standard generic English at a stimulation level of one-half percent. The highly structured, vocabulary-rich English that underlies “sophisticated” literature might be considered the high end of Standard English. ” Such authors as John Updike, Vladimir Nabokov, E.
A backward baseball cap. Telemarketing.